Why does my new shirt smell?

That odor you may smell on your new tee is a by-product of the custom printing method used to print the design. But, don't fret! The odor from printing is just a temporary addition. Now that your tee is out of the confined space of the shipping bag, the printing smell will dissipate after a few days and a wash cycle.

We are working with our custom printing partner and the CEO of the company who manufacturers the digital printers to test out a new ink that is less odorous (and double bonus, it has the ability to print colors that are even more vibrant than before!). We are super impressed with the new printing results, and are in the process of switching to the new and improved ink so you won't experience this odor in the future.

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